Part of the Open Wing Alliance, a global coalition of more than 80 organisations, we work to end the abuse of farmed animals by advocating for effective change.
News & updates
Image credit – Farmwatch
Each year in Aotearoa, approximately 120 million chickens are farmed for meat in industrial and factory farm conditions. Measured only in tonnes, an unknown amount of fishes* are farmed in underwater factory farms.
These animals live some of the worst lives of any farmed animals but are underrepresented when it comes to news, education and campaigns to improve the lives of animals.
We’re here to change that!
Learn about the reality of chicken and fish farming in Aotearoa, about the labels on the meat sold at retailers, about the lives of rescued chickens, and ways that you can help.
One of the brave volunteer investigators of Farmwatch shares, in a very personal way, just what it was like to gather the footage that was released by Radio New Zealand earlier this week.
While free-range certainly makes a huge difference to the welfare of pigs and hens used for egg production, it is a different story for chickens bred for meat.
Aotearoa has no laws or regulations regarding the labelling of meat, so how do companies decide what is free-range, cage-free, and hormone-free? Find out the truth about labelling.
Labels such as free range, cage-free and no added hormones can jump out at you, but what do they really mean? What kind of lives did the animals lead? Is free range chicken really better or are there even kinder choices?
Chickens are very cute; they like exploring and are naturally curious. Sadly, chickens on factory farms don’t get to live a natural life or a very long one.
Domino’s Pizza has just announced that it has signed the Better Chicken Commitment to significantly improve how its chicken meat is farmed in New Zealand and Australia.
Yum! Brands, the world’s largest restaurant company, with close to 50,000 locations globally across its KFC, Pizza Hut, Taco Bell, and The Habit Burger Grill brands, today released a global policy to transition to 100% cage-free eggs
Chickens are starting to be given much better lives in many countries overseas. The momentum is only getting faster, with more and more companies doing the right thing.
The report shows that all chicken meat served in New Zealand comes from chickens bred to grow too big too fast, leading to lameness and other health issues.
The recent announcement that animals are now to be formally recognized as sentient under UK law provides a good basis for campaigners and animal rights activists to push for law change.
* The term ‘fishes’ rather than ‘fish’ is increasingly being adopted by the animal advocacy movement to recognise and emphasize the individuality of the intelligent, feeling individuals we are describing. (The fish-farming industry only measures fishes in tonnes, rather than numbers of individuals.)