This is a big deal. The HELL franchise is a huge brand with nationwide recognition; a household name known for taking strong stances.
Category Archives: Free-range
Government wants to cram more hens into sheds. We’ve pushed back.
We’ve submitted against proposed changes to the Layer Hen Code of Welfare that take animal welfare backwards and locks in colony cages.
Free-range chickens still suffer
While free-range certainly makes a huge difference to the welfare of pigs and hens used for egg production, it is a different story for chickens bred for meat.
Bird Flu Explained: Bird Symptoms to Food Safety, All You Need to Know
Bird flu outbreak in New Zealand – what you need to know and what it means for the birds involved in the outbreak.
Looking ahead to 2026: A message to our community about animal welfare
Animal welfare priorities in New Zealand are changing. Learn what’s shaping 2026 and why it matters for animals, people, and the future.
Is free range chicken meat really better?
Labels such as free range, cage-free and no added hormones can jump out at you, but what do they really mean? What kind of lives did the animals lead? Is free range chicken really better or are there even kinder choices?
Trailer crash reveals chickens’ grim lives
Traffic crash in Canterbury causes yet another trailer load of chickens to overturn, spilling birds over the road and revealing animals suffering poor health.
Nando’s chicken, bred to break
Nando’s UK is a leader in chicken welfare, but Nando’s NZ is falling way behind. Don’t be fooled; their new SPCA Certified badge is no change for Nando’s chicken.
Where does NZ chicken come from?
There are several common misconceptions about how chickens are raised for meat. Find out where NZ chicken comes from.
In the news – Our poll with Horizon Research
We spoke with Newsroom about our poll on chicken meat. Kiwis are being conned!