Chicken industry is caught out misleading people.
Latest news & updates
Are chickens really killed humanely? What the chicken meat industry doesn’t want you to know.
What the chicken meat industry doesn’t want to you know about how chickens are killed by live-shackle slaughter in New Zealand.
Uniting for change – Progress for chickens through the power of teamwork
A spotlight on how global networking can affect local change for animals. The power of building an alliance with common goals.
Where does NZ chicken come from?
There are several common misconceptions about how chickens are raised for meat. Find out where NZ chicken comes from.
How do chickens suffer?
Learn about the issues facing chickens bred for meat in Aotearoa.
Who is Animals Aotearoa?
Find out more about Animals Aotearoa and our work to help farmed animals.
How can you help chickens?
Take quick and effective actions to help animals in Aotearoa and overseas.
Our focus
As part of the Effective Altruism community, we work to make evidence-based, long-lasting changes to impact the largest number of animals.
There are more than 156 million land animals farmed in Aotearoa New Zealand. Most of them are the chickens bred for meat, who have perhaps the worst lives of any farmed animal. The fishes* that are farmed are so numerous that the aquaculture (fish farming) industry measures them in tonnes, rather than the number of individuals. They also suffer in many ways.
This is why we focus on helping chickens and fishes.
We are a member of the Open Wing Alliance, a global coalition of 80+ animal organisations working together to end the caging of hens for egg production and improve the lives of chickens raised for meat.
We’re also a member of the Aquatic Animal Alliance, a global coalition of 80+ animal organisations working together to improve the lives of aquatic animals.
* The term ‘fishes’ rather than ‘fish’ is increasingly being adopted by the animal advocacy movement to recognise and emphasize the individuality of the intelligent, feeling individuals we are describing. (The fish-farming industry only measures fishes in tonnes, rather than numbers of individuals.)